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Idea generating skill: source of innovation

What is the role of ideas in our lives?

Idea generating skill: source of innovation. With an idea you can create a new product or service. Covid created a world that requires new products, better services and improved ways of doing all things to stay alive. Thus it is crucial to have an arsenal of innovative ideas to survive or to remain profitable!

Definition:  Idea: Something, such as a thought or conception, that is the product of mental activity. An opinion, conviction, or principle. A plan, purpose, or goal. The gist or significance. The Free Dictionary

Why more are ideas important?

Without ideas, progress is not made, change does not happen, much of human development stops. An idea is the nucleus for development and progress. THEUNIVERSITYBLOG

 Capital is not so important in business. Experience is not so important. You can get both these things. What is important is ideas. If you have ideas, you have the main asset you need. There is not any limit to what you can do with your business and your life. Harvey Firestone

Kinds of ideas

Descartes (1596–1650) considers three kinds of idea: innate ideas, adventitious ideas, and what are sometimes called factitious ideas. The categories are determined by considering the possible origins of the ideational contents presented or exhibited to the mind. Very mediaeval, not useful for the 2020’s and the pandemic….

Let us look closer to 2020’s…

4 Types of ideas

Type 1: Thing. Taking an idea and converting it to an object, be it a paperclip, new car, building, in fact anything.

Type 2: Achievement. You may have an idea to climb Mount Everest or cycle around the World which will require significant resource and planning.

Type 3: Process. There is a lot of inefficiency around many aspects of our daily life. Process improvement ideas can make a real difference to your life and many others right across society.

Type 4: Concept. These abstract ideas could eventually turn into a Thing, Achievement or a Process. Ideas-Shared

Below are methods and approaches to improve idea generating skills

5 Methods to generate ideas

Idea generation is described as the process of creating, developing and communicating abstract, concrete or visual ideas.

Method 1. Idea Challenge

Idea challenge is a focused form of innovation where you raise a problem or opportunity with the hopes of coming up with creative solutions. You can ask partners, colleagues, friends or do it yourself

Method 2. The SCAMPER technique

It is created by Bob Eberle, and is a method used for problem-solving and creative thinking. It is a holistic way of applying critical thinking to modify ideas, concepts or processes that already exist.

1. Substitute – Substitution technique refers to replacing a part of your product, concept, or process with another to achieve even better outcome.

2. Combine – The combine technique explores the possibility to combine two ideas into a single, more effective solution.

3. Adapt – Adaptation analyses the possibilities to make the process more flexible. It focuses on other similar incremental improvements to the idea, process, or concept.

4. Modify – Modifying the idea looks at the problem or opportunity from a bigger perspective. It aims for improving the overall results, not just the idea.

5. Put to another use – This approach focuses on finding ways to use the idea or existing solution for another purpose. Also analyses the possible benefits if applied to other parts of the business.

6. Eliminate – The elimination technique is quite straightforward. It examines the possible outcomes if one or more parts of the concept were eliminated.

7. Reverse – This action focuses on reversing the order of interchangeable elements of an idea.

Method 3. Opposite Thinking

Opposite/reverse thinking is a technique that can help the company question long-held assumptions related to the line of business.

Often, finding the best solutions are not found through a linear thought process. Although our brains are wired that way, opposite thinking can help us question the norm.

Method 4. Brainstorm Cards

Brainstorm cards are a useful tool for coming up with dozens of new ideas related to whatever challenge or problem the company is currently working with. Japanese companies are famous for their idea boxes.

Method 5. Analogy Thinking

Analogy thinking is a technique for using information from one source to solve a problem in another context. Often one solution to a problem or opportunity can be used to solve another problem. Julia Kylliäinen VIIMA

3 Approaches to generate ideas

A. Breaking Old Thinking Patterns. To have fresh ideas, we need to break away from established patterns of thought and start to see new paths ahead by:

Challenge Your Assumptions. Rephrase the Problem. Think in Reverse. Mix Your Media.

B. Making New Connections. Another way to generate new ideas is to make new, unexpected and creative forging connections with:

B.1 Random words. Pick a word at random from any document, then look for novel associations between that word and your problem.

B.2 Picture prompts. Images can be a great way to inspire creative thinking.

B.3 Objects of interest. How about asking your team members to bring a small object of their choice to your next ideas meeting?

C. Finding Fresh Perspectives. Finally, you can add extra dynamism to your thinking by taking a step back from your usual standpoint and viewing a problem through “fresh eyes.” MindTools  

5 Reasons why accepting other peoples’s generating ideas are important or beneficial for your company

1. No one has a monopoly on good ideas

2. Leadership requires listening and considering all ideas

3. Other people’s ideas may be great or even better than yours

4. Accepting other people’s ideas can help to avoid conflict

5. Helping other people grow Dr Nach Online  

Idea generating ability of the business world

Companies spend millions to encourage people to come up with new ideas. They have meetings with employees, outsiders, consultants and whoever they think are relevant to stay economically profitable. Sometimes children have very bright ideas about business and life!

PageUp provides 60 employee engagement ideas on their website that can be considered to obtain employee’s ideas.

2 Non-boring entertaining idea generating videos

30 Cool Satisfying Ideas and 32 Fun and Creative DIY Ideas


The idea generating skill is imperative for all spheres of life and should be stimulated and encouraged consistently.


“Ideas are the beginning point of all fortunes” Napoleon Hill

“Creative thinking inspires ideas. Ideas inspire change” Barbara Januszkiewicz

“An idea that is not dangerous is unworthy of being called an idea at all.” Oscar Wilde

“Good ideas are common – what’s uncommon are people who’ll work hard enough to bring them about.” Ashleigh Brilliant

“Don’t worry about people stealing your ideas. If your ideas are any good, you’ll have to ram them down people’s throats.”  Howard Aiken

“Often the difference between a successful person and a failure is not one has better abilities or ideas, but the courage that one has to bet on one’s ideas, to take a calculated risk – and to act.” Andre Malraux

“My ideas usually come not at my desk writing but in the midst of living. ” Anais Nin

“The ability to convert ideas to things is the secret of outward success.” Henry Ward Beecher

“New ideas pass through three periods: 1) It can’t be done. 2) It probably can be done, but it’s not worth doing. 3) I knew it was a good idea all along!” Arthur C. Clarke

“Ideas can be life-changing. Sometimes all you need to open the door is just one more good idea.” Jim Rohn

“If at first the idea is not absurd, then there is no hope for it.” Albert Einstein

“It is a lesson which all history teaches wise men, to put trust in ideas, and not in circumstances.” Ralph Waldo Emerson

“You can imprison a man, but not an idea. One can exile a man, but not an idea. You can kill a man, but not an idea.” Benazir Bhutto

“Great minds discuss ideas. Average minds discuss events. Small minds discuss people.” Eleanor Roosevelt

See also: INEEDMOTIVATION for more quotes